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Campaign ROI

Connect ad spend, conversions and revenue to profitability.

Your inputs

The numbers, made clear

Campaign profit

3,760 USD

Return on ad spend

4.8 ×

Cost per click

0.5 USD

Conversions

120 units

ROI (%)

188 %

Save individual results with +. Values retain their labels; verify units before reuse.

Behind the result

ROI = (revenue × gross margin − ad spend) ÷ ad spend × 100

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A workflow that adds up.

Calculate a rate → save it → build a project quote → estimate payment fees → add the final number to an invoice. Your worksheet and shared shelf keep the numbers within reach. Saved locally in this browser; use exports for a portable copy.

Campaign ROI calculator guide

Connect ad spend, conversions and revenue to profitability.

Formula: ROI = (revenue × gross margin − ad spend) ÷ ad spend × 100

Frequently asked questions

What does the campaign roi calculator do?

Connect ad spend, conversions and revenue to profitability.

How does this calculator work?

It uses this formula: ROI = (revenue × gross margin − ad spend) ÷ ad spend × 100. You can change the inputs to compare scenarios.